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SIPP’s 2024 was all about big ideas, bold moves, meaningful connections, and the fulfillment of some major goals. We worked with an incredible group of stakeholders to create spaces for ocean innovation, amplify Indigenous-led businesses and host our largest Rising Economy Conference yet. As we look back on the highlights, we’re excited to carry our members’ momentum into 2025.

  1. Welcoming Aaron Stone as SIPP’s New CEO

SIPP announced a major leadership transition this year after welcoming Aaron Stone as its new CEO. A seasoned leader with a track record in business success and community prosperity, Aaron brings a fresh vision to Greater Victoria’s economic future. Formerly the three-term mayor of Ladysmith, Aaron’s leadership style is rooted in collaboration and innovation. His arrival marks an exciting new chapter for SIPP. We also bid farewell to our Founding CEO, Emilie de Rosenroll, now the Chief Growth Officer at data and strategic intelligence organization Atreides.


  1. COAST Ocean Innovation Hub Sets Sail in Greater Victoria

In October, the SIPP initiative COAST helped launch the COAST Ocean Innovation Hub, a brand-new space in Victoria’s innovation district that supports B.C.’s thriving blue economy. Whether you need a flexible desk or a private office, the hub offers top-tier work, meeting and event spaces for members and meets a critical need for collaboration space for ocean companies.


  1. Tackling the Family Doctor Shortage Together

SIPP and the Victoria and South Island Division of Family Practice co-hosted two critical roundtables to address the challenges of attracting and retaining family doctors in the region. The event brought together stakeholders from healthcare, government and community organizations. Stay tuned for more collaborative efforts to enhance our region’s healthcare system!


  1.  Victoria Rising Showcases Region on the International Stage

To spotlight Greater Victoria as Canada’s Creative Capita and attract talent and investment to the region, SIPP launched Victoria Rising, a dynamic digital platform showcasing the region’s vibrant entrepreneurial spirit, world-class innovation and unparalleled quality of life. Victoria Rising’s brand toolkit features photos, videos and graphics for free use by those who sign up as brand partners.


  1. Indigenous Prosperity Centre Earns Prestigious Recognition

The Indigenous Prosperity Centre (IPC), another SIPP initiative, made headlines by achieving the Indigenomics Institute’s ‘10 to Watch’ List. This recognition celebrates IPC’s efforts to advance Indigenous economic reconciliation and foster sustainable growth. IPC’s work has inspired change across the region, from initiatives like the Indigenous Blue Economy Day Camp to community-driven partnerships. 


  1. Local Leadership Forum Champions Collaboration Across the Region

SIPP’s Local Leadership Forum brought together over 100 municipal leaders to discuss the power of collaboration across borders. Keynote speakers Don Iveson and Gabriel Eidelman, co-authors of Toward the Metropolitan Mindset,  shared insights on how regional collaboration leads to stronger, more resilient communities. Check out the “What You Said” report for reflections from the forum’s participants.


  1. Launch of Blue Pathways Digital Learning Hub

October saw the launch of COAST’s Blue Pathways, a digital training hub for ocean companies and professionals. Offering curated courses and microcredentials, this platform equips participants with the knowledge to thrive in BC’s growing blue economy. The ESG Blue course, starting in January 2025, is a standout feature, focusing on sustainability for SMEs in the ocean sector.


  1. Indigenous Blue Economy Day Camp Inspires Youth

The Indigenous Blue Economy Day Camp brought together youth from eight South Island Nations. Over four days, participants explored marine stewardship and career paths in the blue economy while families joined for intergenerational learning and healing. Hands-on workshops and cultural connections made the camp an unforgettable experience.


  1. Celebrating New Board Leadership at SIPP

SIPP welcomed Terry Gunning as the new chair of its Board of Directors, along with four new directors and nine returning ones. Under Terry’s leadership, the board will continue prioritizing resilience, innovation and sustainability for Greater Victoria’s economy. We’re excited to see this team build on the successes of 2024 and lead the way into a prosperous 2025.


  1. Rising Economy 2024 Draws a Record Crowd

SIPP’s Rising Economy 2024 conference drew a sold-out crowd and brought together thought leaders to tackle 21st-century challenges and shape a future focused on resilient, inclusive and sustainable economies. Sessions ranged from economist Linda Nazareth’s insights on the future of work to Dan Pontefract’s strategies for building resilient teams. Couldn’t make it to the Rising Economy 2024 conference? Check out SIPP’s YouTube channel for impactful virtual sessions and get ready for Rising Economy 2025 from March 4 to 6 in Victoria.

Read more about SIPP’s impact in our 2023/2024 Impact Report.