The Esquimalt Chamber of Commerce is a small but mighty organization that is redefining what economic development looks like at the community level.
It’s an exciting time for the Township of Esquimalt and organizations like the Esquimalt Chamber that are working to shape its future.
Long known as the home of Canada’s Pacific Fleet, Esquimalt is in the midst of a bold transformation. A refreshed urban core, stunning waterfront, and authentic neighbourhood feel are drawing a new wave of creators, innovators, restaurateurs, makers and independent retailers who see Esquimalt not just as a place to do business, but as a place to belong.
For the Esquimalt Chamber, economic transformation moves at the speed of trust, focusing on people first, rather than implementing sweeping policies or distant strategies. From grassroots mixers bringing local businesses and nonprofits together to “Shop Where You Live” campaigns celebrating community pride, the Esquimalt Chamber is proving how real prosperity begins with relationships and that “economic development with heart” can change everything.
For this edition of The Changemakers, South Island Prosperity Partnership, talked to Holly Courtright, President of the Esquimalt Chamber of Commerce, about the organization’s role and vision.
Q&A with Holly Courtright, President of the Esquimalt Chamber of Commerce
What groundbreaking approach or innovation sets your organization apart as a changemaker in today’s dynamic economic landscape?
The Esquimalt Chamber of Commerce takes a hyper-local, relationship-driven approach to economic development. We understand transformation happens at the speed of trust. In Esquimalt, that means creating warm, human connections between businesses, community organizations and residents. Our innovation isn’t just in what we do but in how we do it: from collaborative mixers that bring small businesses and nonprofits together, to shop-local initiatives and co-hosted community events, we focus on cultivating inclusive, grassroots prosperity that benefits everyone.
What motivated your organization to join the South Island Prosperity Partnership? How does this align with your vision for societal or economic impact?
We joined SIPP to be part of a larger conversation around inclusive growth and regional collaboration. Esquimalt may be small in size, but our potential is mighty, and aligning with SIPP allows us to amplify the voices of our members, tap into broader regional strategies and champion place-based economic development that reflects our community’s unique identity. We’re especially drawn to SIPP’s focus on innovation, sustainability, and economic resilience — all values that mirror our vision for a more connected and thriving Esquimalt.
In light of current global challenges, what strategies do you believe are essential for cultivating a resilient and thriving economic future for Greater Victoria?
Resilience begins with relationships. Strong, collaborative networks between business owners, nonprofits, government and residents are key. We also believe in investing in the social infrastructure that supports economic participation, such as mental health, housing and local placemaking. For us, that means supporting entrepreneurs, advocating for local procurement and creating spaces for dialogue and shared action. It’s about building an economy that works with community, not just for it.
With global competition for talent and investment intensifying, what unique advantages does Greater Victoria offer to stand out on the international stage?
Greater Victoria offers a rare blend of livability, creativity and connectedness. Esquimalt, in particular, is a vibrant, walkable, oceanfront community with deep roots, a rich cultural identity, and a growing entrepreneurial spirit. Our region is home to forward-thinking small businesses, collaborative arts spaces and a people-first approach to innovation. We have all the pieces for a globally relevant, values-based economy. We just need to keep telling our story and investing in the people who live it.
Looking at the hurdles facing our region, which challenge is your organization most dedicated to addressing — and what drives this commitment?
One of our greatest challenges is economic inclusion: ensuring small businesses, solopreneurs and grassroots organizations have the support they need to thrive. We’re deeply committed to lowering barriers, increasing access to local opportunities and championing the unique voices that make Esquimalt special. What drives us is our belief that prosperity shouldn’t be gated; it should be shared, diverse and built from the ground up.
We often return to the phrase ‘economic development with heart.’ It’s a reminder that business isn’t separate from community; it is community.
Esquimalt Chamber of Commerce President Holly Courtright
What upcoming initiatives or projects within your organization are you most enthusiastic about, and how will they impact our region and economy?
We’re especially enthusiastic about our growing Lunch & Learn series, which offers an accessible way for members to connect directly with local officials, tax and industry specialists, emergency services and other key stakeholders. These events open the door to meaningful conversations, shared learning and relationship-building — all essential to navigating today’s economic landscape.
We’re also expanding our nonprofit roundtables, helping bridge the gap between the business and community impact sectors through collaborative problem-solving and resource-sharing. Add to that our member spotlights, “Shop Where You Live” campaigns and business mixers. And we’re creating a thriving, well-connected ecosystem where people support one another and build prosperity together.
Is there a particular mantra, individual or pivotal reading that has fueled your drive to make a difference in what you or your organization does?
We often return to the phrase “economic development with heart.” It’s a reminder that business isn’t separate from community; it is, in fact, a community. Changemakers of all kinds inspire us, but especially local leaders and volunteers who quietly show up every day to build something meaningful. They are the heartbeat of our economy.
Fast-forward two decades: how do you picture Southern Vancouver Island? Describe the transformations that will have taken place and paint a picture of our collective future, including our economic future.
In 20 years, we envision Southern Vancouver Island as a globally admired model of inclusive, place-based prosperity. Esquimalt and its neighbouring communities will be known for their walkable commercial villages, thriving micro-enterprise zones and shared community spaces where business, art, culture and care intersect. We’ll see a strong local supply chain, climate-adaptive infrastructure and a workforce rooted in purpose and belonging. It will be a region where innovation is people-powered and the economy reflects the full diversity of the people who live here.
